A few things about the project
When I first met the owner of Macadam, a contemporary women leather goods brand « fabriqué à Paris », he came with the design of the bag and the name. So, between two games of basketball and a bag of Haribo (okay 2… 3… okay 6 and 1 Häagen–Dazs Praline Chocolate Caramel), I decided to help him with his project.
For this job, I developed overall visual creatives in branding and photography to build consistency of brand look and feel. Designed and developed a user-friendly website with the CMS WordPress.
A little more about the project
Branding / WordPress / Webdesign / Photography / Mary Poppins / Prince / LoL










